5 Essential Tips for New Freelancers in Social Media Marketing
from Adam | December 21, 2020
There is no doubt that the 2020 COVID-19 pandemic changed the world as we know there are so many different options. In relation to the world of work, employers in a number of industries recognized remote working as a viable option and recognized the strategic advantages of hiring freelancers. Much of the work people do these days can be done remotely, provided you have access to a laptop and a stable internet connection. By nature, social media marketing is an area that can really thrive in this new dynamic work environment.
If you are a new social media marketing profession starting your career now, as strange as it may sound, there is no better time to establish yourself as a freelancer. Freelance isn't just a long lunch and midweek vacation. There are many practical questions that you need to grapple with when starting a successful freelance business. To guide you on this journey, here are some important tips for new freelancers in social media marketing:
Always have a contract
A detailed contract is an essential element for a freelancer. Indeed, this is the foundation of good business. A contract sets out the fees negotiated between you and your customer. It also explains the scope of each project and defines its parameters and a schedule for deadlines and revisions. A contract also mentions clauses related to project cancellations and refunds. A big reason for a firm contract is that it can protect both parties from legal issues that may arise anywhere on the line. Creating a social media marketing contract may feel like a chore, but with so many easy-to-use templates available online, you really won't have any problems.
Understand your tax situation
You need to consider your tax obligations when setting your tax rates. Being self-employed can make things pretty complicated as you also need to consider supplying yourself with necessities like health insurance and pension contributions. There are also numerous ways in which you can save taxes. You will therefore need to speak to a tax advisor to find out how best to file your payments.
Use technology to your advantage
We live in a technological age and it is up to you to use the tools available to your advantage as a freelancer. There are great technological innovations that can help with important business functions like invoicing and project management.
Stick to a schedule
Ask anyone who has tested the freelance waters that sticking to a schedule is not an easy task. Beginning freelancers often get burned out because they can't manage their workflow. This is why it is so important to create a schedule and stick to it. This, of course, requires a lot of self-discipline, but it is important to have a schedule in order to successfully meet all of your deadlines and provide each customer with the quality service they will pay for. In addition, it will help you establish a routine and achieve a healthy work-life balance.
Being a freelancer in social media marketing certainly comes with a number of challenges. However, the freedom to choose customers and manage your own schedule is a huge benefit. Therefore, plan to venture into the self-employment path, think it through carefully, and consider all realities before you take the plunge. Good luck with your new business!