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Building an online store or an ecommerce business is becoming a very popular way of generating income. More and more people are either trying to find their own way to make money or they are growing a land-based business by creating an online presence.
You may be starting a small business selling your own branded, white label products and needing an online store. Alternatively, you may want to sell your own products in local stores and markets and want to create an online presence so that you can sell directly to a wider audience.
E-commerce has allowed people to get settled in a business before it was out of their reach. You can use this and other readily available tools and software to get your business started with little investment and little technical knowledge.
What is e-commerce?
E-commerce is a way for individuals or companies to sell products and services electronically over the Internet. That is, business to consumer, consumer to business, consumer to consumer, and business to business. There are online sites like Amazon and eBay that make this easier, and of course, private sellers' websites.
Why Should You Want an Ecommerce Business?
There are many reasons to start an online business. The most common reasons would be:
Supplement to an existing shop
It may be that you already have a land-based shop and want to sell online as well. This could consist of increasing sales by shipping remotely or selling items at discounts. It can only be to increase brand awareness. In fact, you might even plan to close down and work exclusively online to save overheads.
Start a new company
You may have had a business idea for a while and decided that the best course of action was to start online.
To be your own boss
Starting an online business gives you the opportunity to free yourself from red tape and do things your own way.
To work from home
Your personal circumstances can make full-time work elsewhere problematic. Working from home can suit a variety of lifestyles, including: B. for carers, single parents and people with disabilities. The wide variety of options available allows you to sell services like proofreading or graphic design and work completely remotely.
Sell your own goods
Perhaps you have a skill or talent in making crafts or jewelry. You may have a great idea, but you can't find anyone interested. That is why you decided to start your own business.
What options are there to build one?
Whatever you sell and whatever reason you want to work online, one thing is common to all people. You need a website. Whether it is a shop or not depends on your own requirements. However, this example assumes that you want to create an ecommerce website with a storefront. You have a few options for creating your site.
This path is only open to people who have the time and programming skills to complete it. If you have excellent programming skills, you can start building your own business. However, for most users this is not an option.
Professional web agencies
This is a great way to build a customized website with great functionality and SEO. The downside is that it will cost a lot of money. If your budget allows, you can go this route.
Content management systems
A CMS or content management system is software that allows you to create your own website by creating, modifying and managing content. There are many options available online for this type of web building. Wix and WordPress are two very popular options. They each have their strengths and weaknesses, but they have one thing in common: you can use them to create a website without any programming knowledge.
These are widgets or plugins that work with WordPress and Wix to help build your website. They let you drag and drop content around to visually build a site much faster than normal. They have the disadvantage that they can create slow loading websites and you might have to pay a monthly or yearly subscription fee.
Building your online shop
Playing with WordPress can get you used to the tools available and how the software works. Once you've hand drawn your website, it's time to put the store together. Please note that planning the website before building it is crucial. This is an area that many beginners like to ignore, and it is much more difficult to correct things later.
One of the most affordable ways to build an ecommerce website quickly and easily is to download the WP software for free at wordrpress.org. Then use this in conjunction with WooCommerce. It's possible to use these tools for no fee, although there are plenty of widgets you might want to add to help with SEO and email. SEO is important to Google rankings and business growth. Check them out for any hidden costs and include them in your monthly budget.
You can use free or paid topics to get you started, and there are plenty of online tutorials and resources to help you with any questions.
Domain name and hosting
Once you start creating your design, you will also need a good domain name and hosting.
Choose a memorable domain name that is relevant to your business and not too long. Hosting is also important and visiting FortuneLords can give you excellent tips on where to host in the UK. You should be able to find and upgrade good bandwidth, storage, and security with SSL certificates. When your business gets going, you want to be able to upgrade your hosting without having to migrate.
One of the easiest ways to build an ecommerce website is to use a CMS with some pre-built ecommerce software like WooCommerce. If you can avoid page builders and unnecessary widgets, you can cut your costs. Using independent web hosts gives you more control over your hosting plans.