Google My Business has added another attribute that business owners can use to improve their business listings. The new attribute is called "Black Ownership". This also applies to the attributes managed by veterans and women.
On the About tab in Google My Business, you can select Attributes, then choose the attribute that applies to your business, including the new "Black Ownership".
Google also publishes these notices as Lane Rizzardini posted on Twitter.
This is how these attributes or labels look in company profiles:
Note that the API should have supported this a month ago, according to Krystal Taing.
Forum discussion on Twitter.