The only mistake new bloggers make is choosing the wrong URL for their blogs. If you want to be a successful and profitable blogger, you have to get it right. Here are some useful tips for choosing your blog URL.
Blog name and blog url are two different things
The name of your blog should match your URL. This is beneficial in two ways:
- Helps readers remember your blog strongly
- Makes it easier for search engines to crawl, index and rank your blog
Many new bloggers make the mistake of having a different name than the URL. That's fine because it's always the blogger's choice. However, in order to get indexed quickly and get a good ranking on search engines, it is better to use the same blog name and URL.
When starting your blog, think about the name first, then check if the domain is available.
Determine whether you want to establish a strong brand name or just your blog
People blog for a variety of reasons. Some just want to express their thoughts and don't really want to appear in search results or make money from it.
Most people, on the other hand, want to make money from their blogs. And if you're the latter, consider this: Do you want to build your personal brand or create a community blog?
This question is important in choosing your blog URL.
If you want to establish your personal brand and be considered an authority in your niche, use your name as the URL of the blog. This is beneficial as the domain can easily be reserved and users can easily search for your blog.
On the other hand, if you want to create a community promoting blog like this blog, just follow these three simple steps:
– Determine your niche (blogging, gardening, web design or wellness?)
– Find relevant keywords that you can easily rank for
– Look for domains that contain the keywords you selected
Here are some examples:
Keyword research is always important
Do not skip this step. Finding the right keywords can mean anything. Notice the name of this blog. Blogging tips is a keyword in its own right and I am very sure that the creator went to great lengths to select the right keywords for this blog.
Ultimately, you want search engines to discover your blog and rate it well. It won't if you can't find the right keywords. There are many tools that you can use. Google's keyword tool is the best for me because it's free and easy to use. I heard that Google won't be making it available for the next few months. That means keeping an eye on other keyword research tools.
Buy the domain
Reputable bloggers have to claim their own web property. That means buying a domain. Don't settle for just blogs hosted by WordPress or Blogger. They may be free, but they are owned, which means that control is theirs.
Having your own domain gives you more control. Don't worry about the cost, as you can get a domain for less than $ 10.
What about you? Does your blog have the same name and url? How does it work for you? Do share your thoughts in the comments section below.