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Anywhere you can find a cube of sugar outdoors, you will find ants.
Today, over $ 65 billion worth of SEO service providers, the industry is like a cube of sugar. Because of this, you can find tons of SEO companies looking for a slice of this sugary cake.
And where are you as a business owner who wants to get to the top Google pages, generate qualified traffic and increase sales?
With all this confusion, I sense that you came here and thought:
- How do I filter verified SEO companies?
- How To Find A Top SEO Company That Doesn't Need Ads To Organically Rate Their Website?
You can find the answer to these questions here.
And that's not all.
You will also see the SEO companies that go beyond vanity metrics and deliver real business results.
The 5 best SEO companies in the world
- Neil Patel Digital (best for SEO content marketing)
- Voice SEO (best for voice search)
- ReachLocal (best for local SEO)
- FATJOE (best for acquiring backlinks)
- OuterBox (best for ecommerce SEO)
In the past, you could hire any Tom and Harry to put keywords on a page or website that you wanted to rate and they would get on the first page of Google.
In short, the constant evolution of SEO has reached a tipping point where ranking alone doesn't guarantee business results – qualified traffic, leads, and sales.
To get the most out of an SEO investment today, you need a holistic strategy.
A holistic SEO strategy must connect your website code, your information architecture (IA) and your content marketing with the context so that your company is not only discoverable online, but also valuable for customers.
Take this guide that you are reading for example. If it weren't valuable to you, would you read anyway?
You are experiencing excellent SEO execution here.
Well done, it leads to relevant website visits. Most importantly, quality content is used to attract and convert visitors to leads and customers.
I am confident that the best SEO companies we reviewed below won't fare any differently. If you hire one of them, you will attract visitors and convert them into leads and customers.
# 1 Neil Patel Digital – Best for SEO Content Marketing
Yes, we play our own horn and it's not because charity starts at home.
We earned our place on this list.
First things first, Neil Patel Digital was founded by hardcore marketers who are making the conversation, not random wannabes. If you type "SEO strategies" into google from anywhere in the world, you will find well-designed content by our co-founder Neil Patel in the 3rd and 4th organic positions:
And that's just the tip of the iceberg.
We generate millions of organic searches – roughly 3.5 million, to be precise, on my blog. No advertising, only through SEO-optimized content marketing:
As you can see in the above snapshot, through these efforts, our co-founder has collected more than 1.7 million organic keywords with over 3 million websites referencing his content around the world.
To build a solid SEO content marketing company that you can rely on, I also partnered with fellow marketing veterans to start Neil Patel Digital:
Together, the leadership team here at Neil Patel Digital has over five decades of hands-on experience. This does not apply to other internal marketing managers at the highest level.
In a nutshell, SEO-optimized content marketing is one of the main reasons clients, from startups to corporate brands, trust Neil Patel Digital to deliver world-class search engine optimization strategies:
If you are just starting out with search engine optimization or are looking to get better results, your best bet is to start with content marketing.
Content is the foundation of all other online marketing campaigns.
That's how you came here. This is how your customers will find you too.
Neil Patel Digital's core offering isn't just SEO-optimized content marketing, we've also developed battle-tested programs that we can bet our lives on:
Since you're still here, you can get free advice from Neil Patel Digital here.
# 2 Voice SEO – Best for Voice SEO
No, this company didn't call itself Voice SEO for fun. They are the number 1 voice SEO company from TopSEOs.
And there is a reason.
Voice SEO is dedicated to studying the trends in how people are using spoken commands rather than entering words to query the search engines. From there, they discovered the increasing use of voice search and positioned themselves as the go-to place for voice SEO.
If you own or know someone who does a Siri, Google Echo, or Alexa device, this should give a sense of the growing importance of optimizing your website for voice.
If you don't, I'll bring it to your attention quickly.
Over 31% of smartphone users worldwide use voice technology at least once a week. Another study predicted that 50% of all online searches will be voice-based in 2020. By 2022, more than 55% of households are expected to have devices with voice search.
These statistics all point in one direction: the time has come to optimize your website for voice search.
And this is where Voice SEO comes in, as the name suggests.
This company started as a small team of SEO experts focused on using their SEO skills wisely and helping companies like them grow.
With this intense passion for excellence, Voice SEO followed the industry's highest standards, especially when it came to optimizing voice search engines.
While there are no customer testimonials on their name, they have received accreditations which shows they know their onions deserve a spot on this list:
# 3 ReachLocal – Best for local SEO
ReachLocal is the point of contact for strategic local SEO executions. And their experience, results and high-quality partnerships speak for themselves.
The company founded in 2004 in the local SEO niche has generated over 201 million local leads for around 19,000 customers worldwide.
With offices on five continents, they are Google Premier Partners, Bing Ads Certified specialists, and others. ReachLocal proudly works with Google, Yelp, Yahoo! Bing and Facebook join forces to help businesses streamline their local search engine optimization strategies and get customers in-store.
Local SEO firms, a domain that reviews and rates the best local SEO practitioners, rated ReachLocal as the best for local SEO strategies.
And not only that the experience and attention to detail of this company on several review sites have resulted in them receiving 4.5 / 5-star ratings from satisfied customers:
# 4 FatJoe – Best for backlink capture
Search engines interpret the relative importance of your web pages and websites as a whole based on the number of backlinks pointing to them.
In other words, the more backlinks you acquire, the more search engines will see your website as authoritative.
And the more your website outperforms your competitors on competitive keywords.
When it comes to getting backlinks for SEO, we highly recommend FATJOE. They help you generate quality backlinks and you can be sure that other SEO agencies will turn to them too.
FATJOE has grown into one of the world's largest outsourced link building agencies, serving over 5,000 customers worldwide.
When you sign up for FATJOE's SEO link building services, you get premium access to all the tools you need: a dashboard to manage and track your orders, and the Blogger Outreach product to find and reach relevant websites to build Left.
About 97% of clients who use FATJOE rate it 4.5 / 5, and although they are better positioned for agencies – because they do a lot of link building.
# 5 OuterBox – Best for Ecommerce SEO
OuterBox, an SEO and performance marketing company focused on ecommerce brands, is our pick for ecommerce SEO.
If you own an ecommerce website and are looking for a talented group of dedicated people to run your business on the search engines, OuterBox should be your look.
Founded in 2004, the company was named one of the 500 Fastest Growing Companies in the US and has served hundreds of customers in a variety of e-commerce sectors.
Your customers speak for themselves: NewAir, AtlasOil, JetDock, UCFS and others.
It doesn't matter which e-commerce platform you used to build your business. Be it WooCommerce, Magento, Shopify, Drupal or others; You can rely on OuterBox for effective ecommerce search engine optimization:
5 Traits That Make a Great SEO Company
There are hundreds if not thousands of SEO companies.
So let's say you wanted to leave our checked list to find one for yourself. What are the characteristics that make a great SEO company that you should look out for?
They are as follows.
1. Experience and process of implementing SEO
When it comes to SEO these days, anyone with a laptop, access to the internet, and a blog installed by WordPress can boast of being an SEO company.
However, what you won't see behind these claims is the experience and process it takes to produce results.
You should always pay attention to this.
Scroll down the site, do a simple Google search and see if they show up in the search engine's organic positions. If they don't, it means they have little to no experience or have implemented what they claim to deliver.
Can you give what you don't have?
Likewise, a fundamental characteristic of a large SEO firm is that it has experience implementing SEO for itself first.
And they have a process that shows you how to get results:
2. An impressive portfolio
The idea of presenting portfolios is now a characteristic of large SEO companies. And the reason for that is simple.
They pride themselves on the companies that helped improve Google rankings and drive traffic to generate leads and sales.
But this idea of presenting your portfolio does you more good.
Scroll through the list and you will see which customers you have worked with or work with frequently. From here, decide if you want to be in this mix and get similar results.
For example, at Neil Patel Digital, some clients are listed in our work portfolio:
3. Thought guidance
SEO is constantly evolving.
Today it's the RankBrain from Google. Before you know it, it's panda. And just when you thought one was going to stay, Kolibri slaps you right in the face.
And these are important updates. In one year alone, Google updates its search engine algorithms over 3,200 times.
How can you – one who is focused on managing your business – keep track of all of these changes?
You need thought leadership, and that's a hallmark of great SEO companies.
Be sure to keep up with SEO best practices as they evolve, and provide tips to help companies prepare for maximum impact:
4. Real life testimonials
Who wouldn't blow their own horn?
Definitely not search engine optimization companies. It's difficult to develop successful SEO strategies, manage implementation, and lead the teams in execution to get results.
When an SEO company does all this hard work and gets these fantastic results, their clients reward them with testimonials that are great value for money.
So sharing real-life testimonials is a trait you'll find in most great SEO organizations:
5. A full team of executives, managers and executives
Just as nobody is an island, converting SEO ideas into higher rankings, website visitors, leads and sales takes a diverse team of specialists.
When an SEO company makes too many promises without showing you the team to make it happen, hold on. Why?
Since this is a red flag, they'll charge you a premium and outsource your job overseas for pennies to the dollar or Fiverr for $ 5.
From strategic executives to managers and various specialist teams to execute your strategy, great SEO companies pride themselves on showcasing their excellent team members:
What to Expect from a Great SEO Company
So far, I've listed our recommended SEO companies and highlighted the characteristics that make a great search engine optimization company. Suppose you decide to find one yourself.
After making a decision, what should you expect from a great SEO company?
1. Investigation session
Your decision to partner with an SEO company may result from a need to rank your website higher, generate more traffic, increase sales, or all three.
But no business case and no needs are exactly the same. The SEO strategies that worked for another company won't automatically work for your company.
Large SEO companies know this from experience working with various organizations. Therefore, they don't send suggestions quickly. Instead, to help you, share your unique needs and business cases in one investigation session:
2. Research and recommendations
After sharing your needs and business case with an SEO company, they take what you tell them and use their expertise to do in-depth research.
They do this to get the right context needed to get on the same page with you, your audience, and the industry.
After doing this research, expect a great SEO company to share their recommendations on what to do for maximum results. They can do this through another discovery call or by email.
3. Contract with delivery items
If your discovery session and subsequent conversations with an SEO company are well suited for an exchange of mutual value, then you will receive a contract for your business.
However, a great SEO company doesn't just send you a contract. Expect in it a detailed list of what they will deliver, how they intend to deliver it, and when to start expecting results.
4. Onboarding, project scope and management
To help you, an SEO company would need access to some of your assets.
Depending on the scope of your work, this could be your internal staff, access to your website or blog, your Analytics login codes, etc.
To build a smooth partnership with your company, expect your team to go through an in-depth onboarding process from a great SEO company.
Through this onboarding process, they will also track your project and timelines and develop an understanding of how they are managing your project.
Bottom line: give SEO time
SEO takes time for results to manifest.
You should start expecting results from SEO in around 100 days.
Any company that promises you overnight success doesn't know SEO well enough or doesn't know what it's doing.
In short, great SEO companies don't make wild promises. They will show you what is possible and how they will work hard to make it happen.
If you give them time, you'll see results – qualified traffic, leads, and sales.
And once things get better, it's like a flywheel that just keeps getting better as long as you keep working with a great SEO company.