The Google Search Console is changing the way Core Web Vitals are measured and reported. This is likely a positive thing for website owners.

Going forward, the metrics that define the boundaries for Largest Content Color (LCP), First Entry Delay (FID), and Cumulative Layout Shift (CLS) will now be defined as <= (less than or equal to).

Previously, the limits for each of the Core Web Vitals were defined as <(less than).

This meant that the Google Search Console report would only show a “good” rating if measurements were taken under the ideal thresholds.

Website owners can now get a “good” rating on measurements To meet the ideal thresholds.

For example, an ideal measurement for LCP was previously defined as less than 2.5 seconds. If LCP were recorded exactly after 2.5 seconds, the website owner would see a "Need for Improvement" rating in the search console.

That is no longer the case. Now the same site gets a "good" rating.

Google Change Log Note owners are likely to see positive changes as a result of this update: "As a result, there may be a change in status (for the better) on this report."

For information on how to meet Google's core web vital thresholds, please refer to the following updated language:

  • Biggest color in terms of content: The time it takes to load the main content of a page. An ideal LCP measurement is less than or equal to 2.5 seconds.
  • First entry delay: The time it takes for a page to become interactive. An ideal measurement is less than or equal to 100 ms.
  • Cumulative layout shift: The extent of the unexpected layout shift of the visual page content. An ideal measurement is less than or equal to 0.1.

Now is a good time to check out the Core Web Vitals report in the Search Console and see where your website is.


Read on below

The introduction of Core Web Vitals as a ranking factor is still months away, but it is never too early to start preparing.

Core Web Vitals will become ranking signals in May 2021. Google's John Mueller pointed out that thresholds for all three core web vitals may have to be met in order to benefit from the ranking increase. So optimize for all three instead of one or two.

Sites that meet the threshold for all three core web vitals may also receive a special badge in Google search results, letting searchers know that the site is offering the best user experience.

It is currently unclear whether Google will introduce a badge in the search results. However, it is 100% confirmed that Core Web Vitals will be ranking factors.


Read on below

Expect more information from Google as we near May.

Source: Search Console Help


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